There are FOUR STEPS in making your recorded music sound great:
1. Start with the best possible live performances in the recording studio,
2. A good multi-track recordings is next,
3. Then, excellent mixing of those best sounding tracks comes third. And, last,
4. Professional Mastering of those best mixes completes the job.
Nothing can replace each of these four steps if
you want to have the best sound and strongest impact on your listening
audience wherever it is played, from YouTube to HBO to Clear Channel
radio. Whatever the musical style you perform in, from Rap to Dance, to
Folk to Pop to R&B to Indy Alt, to Jazz to Rock to Classical, the
performances must be great, the recordings must be full and complete, the
mixing must be professional and focus on what's great about the
performance, and the mastering must be competitive to shape your sound to
compete with all the major label music that out there.
A good analogy to Professional Mastering begins with thinking about a red
Ferrari race car. The shape is wonderful, the motor and design is
awesome, but, if the car had left the plant and just sat on the street
without the fantastically beautiful glossy Ferrari red paint, as well as
the shiny chrome and dark interior leather and fine, warm polished wood
touches, the car would make absolutely no impression, nobody would notice
the great design, and, truly, it wouldn't be a real Ferrari, it would be
incomplete.
It's the same with sound: to have an excellent mix of music, and then not
to master is the same failure to finish the job. Your music will be far
less noticed because the various polishes, fixes and enhancements that a
Professional Mastering house will bring to your sound are the equivalent
to the red paint and the polished chrome and wood and leather of the
luxury car. Mastering makes your music sound more real and warmer,
more vivid, punchier, louder and more emotionally powerful. An experienced
mastering engineer, at the all important last mastering step, by selecting
and using unique techniques such as dynamic compression, both static and
dynamic equalization, dynamic range adjustments, up-sampling, level
balance, noise removal, stereo spatial adjustment, ambience enhancement
and other tools as well to correct fades and cross-fades, creates for you
a well-mastered record that becomes, just like that brand new, bright red
Ferrari, a completely finished product. With Professional Mastering, your
music becomes a polished and special thing that now sounds and feels
complete and totally original as well as becoming fully competitive with
the best music out there now.
We have seen and heard the power of professional mastering turn a good
track or album into a great one, and, sometimes, even make the difference
between a good track and a hit. Whether that's your goal or just to make
beautiful music, American Mastering knows the right mastering for you will
make all the difference in the world sonically, and you will hear that
with your own ears. Please call us or email to inquire about our work, our
philosophy of great sounding music, our availability and our rates.
American Mastering has worked with the best artists in the world (see our
Testimonials) but we also believe in often giving the unknown a chance as
well, and, for that reason we have a sliding cost scale. We are
surprisingly affordable if your timing is good, so call us and we can tell
you what you need to know to get what you need to have for your music:
Professional American mastering, from the experts at American Mastering.
American Mastering 347-333-1605
infoaml@yahoo.com